Privacy Policy – Contemporary Paintings & Modern Photography

1. Information We Collect

We collect information you provide directly to us and information collected automatically when you use our website.

Information you provide:

Account & order data – name, email address, shipping and billing address, phone number, and payment information when you place an order or create an account.
Communications – messages you send us via email, contact forms, or customer support inquiries.
Newsletter sign-up – email address and preferences if you subscribe to our mailing list.

Information collected automatically:

Usage data – pages viewed, time spent, links clicked, and referring URLs.
Device & browser data – IP address, browser type, operating system, and language settings.
Cookies & similar technologies – see Section 6 for details.

2. How We Use Your Information

We use the information we collect for the following purposes:

To process and fulfill your orders, including shipping and payment confirmation.
To send you order updates, receipts, and customer support responses.
To send marketing emails and newsletters (only with your consent, and you may opt out at any time).
To improve our website, product offerings, and overall customer experience.
To detect, prevent, and address fraud, security issues, and technical problems.
To comply with applicable legal obligations, including Israeli privacy law (Protection of Privacy Law, 5741-1981) and, where applicable, the EU General Data Protection Regulation (GDPR).

3. Legal Basis for Processing

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal data under the following lawful bases:

Contract performance – processing necessary to fulfill your order or provide a requested service.
Legitimate interests – improving our services, preventing fraud, and ensuring site security.
Consent – for marketing communications and non-essential cookies. You may withdraw consent at any time.
Legal obligation – where we are required to retain or disclose data by law.

4. Sharing Your Information

We do not sell your personal data. We may share it with trusted third parties only as described below:

Payment processors – to securely handle transactions (e.g., credit card processors). These parties are PCI-DSS compliant and process payment data on our behalf.
Shipping & logistics partners – to deliver your artwork worldwide.
Email service providers – to send order confirmations and newsletters.
Analytics providers – to help us understand how our website is used (data is aggregated or anonymized where possible).
Legal authorities – if required by law, court order, or governmental regulation.

All third-party service providers are bound by appropriate data processing agreements and are prohibited from using your data for their own purposes.

5. International Data Transfers

Mika Art Gallery is based in Israel, which the European Commission has recognized as providing an adequate level of data protection. When we transfer your data outside Israel or the EEA, we ensure that appropriate safeguards are in place, such as standard contractual clauses approved by the relevant authorities, to protect your personal information.

6. Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. The types of cookies we use include:

Essential cookies – required for the website to function (e.g., shopping cart, session management). These cannot be disabled.
Analytics cookies – help us understand visitor behavior and improve the site (e.g., Google Analytics). You may opt out via our cookie banner.
Marketing cookies – used to deliver relevant advertisements and track campaign effectiveness. These require your explicit consent.

You can manage or withdraw your cookie preferences at any time through your browser settings or our on-site cookie preference centre.

7. Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, including legal, accounting, and reporting requirements. Specifically:

Order and transaction records are retained for 7 years in compliance with Israeli tax and accounting regulations.
Marketing preferences are retained until you unsubscribe or request deletion.
Website analytics data is retained for up to 26 months in anonymized form.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Access – request a copy of the personal data we hold about you.
Rectification – ask us to correct inaccurate or incomplete information.
Erasure – request deletion of your personal data where it is no longer needed.
Restriction – ask us to limit the processing of your data in certain circumstances.
Portability – receive your data in a structured, machine-readable format.
Objection – object to processing based on legitimate interests or for direct marketing purposes.
Withdraw consent – where processing is based on consent, you may withdraw it at any time without affecting prior lawful processing.

To exercise any of these rights, please contact us using the details in Section 12. We will respond within 30 days. If you are in the EEA, you also have the right to lodge a complaint with your local data protection authority.

9. Children’s Privacy

Our website is not directed to children under the age of 16. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected such data, please contact us immediately and we will take steps to delete it.

10. Security

We implement industry-standard technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include SSL/TLS encryption, secure payment processing, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will notify you by updating the “Last updated” date at the top of this page and, where appropriate, by sending you an email notification. We encourage you to review this policy periodically.